Today. Tomorrow. Always. | Go Beyond
When the crisis began in Ukraine, we were there.
When people fled the war, seeking food and shelter and medical care, we were there.
And now, as refugees look to resettle and restart, we are still there, on the ground, providing resources and aid in response to the ongoing needs of those who left everything behind in search of safety.
The reason we are able to be in Ukraine now is because we’ve been there all along. We build the foundation for a strong community today so that we can respond to the urgent needs of tomorrow and help ensure flourishing Jewish communities around the world always.
Your annual gift to Federation supports Federations’ foundational ability to respond immediately and effectively in times of crisis - we prepare and organize all year so when a crisis emerges, we are ready to spring into action. You - our Jewish community - are the reason we are able to support so many, so quickly.
When the need is great, we are reminded that the strength of our community is greater.
Tone of Voice: Impactful, Strong, Confident, Unwavering, Authentic, Honest
The Video
The Toolkit
This comprehensive package has been designed for the elements to be used together to create a larger unified multi-channel campaign and simplify your campaign roll-out. It contains elements for almost every touch-point you have with your community with a cohesive look and feel that can be used to inspire your community into action.
There are assets designed to speak to 3 audience sets
- Emergency givers who have not given to annual campaign
- Recurring Donors
- All donors (general)
To encourage engagement and donation conversion, have all of these assets drive back to the fully customizable matching Fedweb webpage template. As always, if you would like to further customize any of these materials for your community and need assistance, we are here to provide it.
This package includes:
- Produced Video
- Social Posts & Copy
- Fully designed and customizable Direct Mail Letters
- Talking points for specific audiences
- Fully designed and customizable Email Templates
- Oultook Email Header Graphic
- Designed Fact Sheet
NEW THIS YEAR: DESIGNED FEDWEB WEBPAGE TEMPLATE!
This year we've added a designed webpage layout for FedWeb users. You'll find it in the FedWeb central library. It is built so that it can be as close to plug-and-play as possible and should be easy to implement into your existing website.
You can preview the webpage by clicking here.
Have the different elements of the campaign drive back to this page in order to maintain a unified message and a cohesive look and feel—as well as optimize donor conversion. Please review our full toolkit for instructions on how to implement these pages!
For customization requests, please contact dan.nathan@jewishfederations.org